In this issue
Welcome
Beacons of Light
Financial wellbeing campaign launches
Plastics pledge
Modern slavery campaign evaluation
In the news
Housing trade coverage

Two of Reigate & Banstead's housing development projects have received coverage in the industry magazines.

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If you have any feedback or questions about anything in this update, or would like help or advice about anything communications related, please contact the team via communications@reigate-banstead.gov.uk or 01737 276512.
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Feature story
Welcome

Welcome to the least Catch up with Comms. This monthly newsletter aims to keep you, as councillors, up to date with the Council's communications activities. 

 


Welcome to the latest issue of Catch up with Comms. This monthly newsletter aims to keep you, as councillors, up to date with the Council's communications activities. 

We will cover topics such as how the Council's campaigns are performing, what residents have engaged with on social media, and if there is any action we would like your support with, such as sharing a survey with your ward or sharing posts on Facebook.

Get in touch

Catch up with Comms is brought to you by the Council's communications and engagement team. We know you are busy so we will keep articles short but if you are interested in any of the topics covered, please contact us.


Beacons of Light
 

The Beacons of Light event captured the imagination of local residents. Over 3,000 attended the event itself and our social media posts attracted considerable interest. 


The Beacons of Light event captured the imagination of local residents. Over 3,000 attended the event itself and our social media posts attracted considerable interest. 

Our social media posts reached 54.6k social media feeds and received 196 link clicks, 100 likes and 50 shares. Our news release was covered by key local media including Reigate UK and Surrey Live and in the Surrey Mirror.

Beacons of Light was one of the borough's acts of remembrance which took place on Sunday 11 November and was the last in the Reigate & Banstead Remembers WWI programme. 


In the news
Housing trade coverage

Two of Reigate & Banstead's housing development projects have received coverage in the industry magazines.


Two of Reigate & Banstead's housing development projects have received coverage in industry magazines.

Our delivery of shared equity homes at Cromwell Road in Redhill and at Pitwood Park in Tadworth received trade media coverage in NewStart Magazine and LABM (Local Authority Building & Maintenance) magazine. NewStart is a magazine for professionals working in regeneration. The articles were prompted by our media release.


Hot topics
Financial wellbeing campaign launches
 

The Council's campaign to support residents with the roll out of Universal Credit is underway. This long-term campaign will be adapted regularly, as we learn more about our residents moving on to Universal Credit and the challenges they face.

 


The Council's campaign to support residents with the roll out of Universal Credit is underway. This long-term campaign will be adapted regularly, as we learn more about our residents moving on to Universal Credit and the challenges they face.

Over 600 people have already visited the new dedicated money support area on our website. Hundreds of booklets have already been distributed to residents and the council's partners, our social media activity has had a reach of nearly 100,000 with over 150 clicks through to more information.


Plastics pledge
 

We announced the Council’s commitment to reduce its use of single use plastics in a media release to local and trade media and direct to residents on social media.


We announced the Council’s commitment to reduce its use of single use plastics in a media release to local and trade media and direct to residents in social media.

Our publicity talked about the Council's commitment to do all it can to eliminate its use of single use plastics from our buildings, facilities and services. The news proved popular with our Twitter followers: 81 people clicked on the post, it had 14 likes and seven shares plus an overall reach of over 16,000 Twitter users.


Coming up
Modern slavery campaign evaluation
 

The Modern Slavery campaign has now drawn to a close and the evaluation will be shared soon.


The Modern Slavery campaign has now drawn to a close and the evaluation will be shared soon.

The campaign took place over the summer and early autumn. You can find out about modern slavery on the community safety section of our website. 

Thank you tor everyone who pledged to look out for the signs of modern slavery or shared the campaign with your constituents. If you haven't done so already, you can still pledge on our website.


Consultations
Priory Park refub

Priory Park playground is used by families all over the borough and beyond. Were your residents among the 800 who filled in the survey?


Priory Park playground is used by families all over the borough and beyond. Were your residents among the 800 who filled in the survey?

We received nearly 778 responses to our survey on replacing the old equipment in Priory Park, with over 400 in the first 24 hours. The reasons behind the replacement were explained in a news release and social media post which received extremely high engagement and coverage on Reigate UK and Get Surrey.

Choosing the right channel

Social media was the right channel to tell people about the survey as we know that lots of parents of young children are on Facebook and Twitter. Data from SurveyMonkey, which hosts our surveys, showed that people started completing the survey as soon as we published our first social media posts.

The first Facebook post about the survey was clicked on by 560 people, shared by 31 people and liked by 39 making it the Council's top post for October. In Twitter, the picture was similar. In terms of reach, it was the second most successful post (just behind a post about the Beacons of Light) seen by 20,000 people, 10 retweets, 17 likes and 77 clicks. 

If you see one of our posts on social media that you think your residents may be interested in, even if it's not in your ward, please share it.